Services


We have created and delivered:


Marketing Strategy Consulting

Buyer Research and Interviews

Customer Segmentation and Persona Development

Positioning and Messaging

Competitive Intelligence

Product Management



Marketing Metrics Analysis

Analytics Tool Installation and Configuration

Sales Funnel (Lead Generation and Development) Analysis

Executive Summary “Scorecard” Development

Sales Force Automation Tool Integration

Email Broadcast System Integration



Business Blog Development and Revitalization

Blog Application Installation and Integration

Content Development, including Writing

Editorial Guidance

Strategic Partnering

Community Outreach



Other Online Marketing Program Components

Web sites

Email Broadcast Programs

Search Engine Optimization

Pay-Per-Click Search Engine Advertising

Copywriting

Online Product Tours

White Papers

Webinars

Ecommerce



Offline Marketing Program Components

Creative Development

Customer Case Studies

Press Releases

Advertorials

Trade show promotion

Presentations

Print Advertising

Print Brochures

Direct Mail



Samples of many of these services are available, after a phone request. Testimonials and references tell the rest of the story.

Please contact us to discuss your needs.